Digital Advertising Maturity Audit

Request your free advertising maturity audit

Whether you're looking to scale your existing activity or striving to generate more efficient returns, our Maturity Audit will show you the way.

The 8 pillars of our Sophistication Assessment


Data
Signals

What conversion data are we importing and optimising towards?


Campaign
Structure

Is the account designed in alignment to best practise and to facilitate objectives?


Automation &
Technology

What is the current level of automation adoption, is there an opportunity for more?


Campaign
Targeting

Are the targeting settings in alignment with the target audience and markets?


Budget
Allocation

Is budget effectively distributed to the right campaigns based on performance?


Creative
& Copy

Is the creative execution attention grabbing and maximising the brands USPs?


Site
Experience

Does the site/app provide a seamless customer experience and purchase journey?


Measurement
& Reporting

How effective is the current measurement framework and reporting suite?

What will be the output of the audit?

Automation Maturity Framework & Audit

You're advertising channels will be individually assessed and scored against the eight core pillars outlined above. We will then designed a roadmap of 'next best actions' created for each of the six pillars with each action is assigned an estimated quantitative impact on performance

Data Signals

Campaign Structure

Automation & Technology

Targeting

Budget Allocation

Creative

Site Experience

Measurement & Reporting

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