Blog Post – What Makes a Good Performance Marketing Agency?
We examine the key characteristics you should look for when trying to find the best performance marketing agency for your business.
August 2, 2023 No Comments
The best performance marketing agency you'll ever work with
Unlocking Automation
for retail brands.
How do we give you an edge?
We feed the platforms data they can't usually see.
Competitor
Pricing
Adjust you approach based on fluctuations to competitor pricing.
Stock
Inventory
Prioritise based on excess stock, sell-through rate & variant availability.
Profit
& LTV
Optimise investment based on true profit and customer life time value.
Business
Intelligence
Utilise non-marketing data such as workforce capacity and availability.
Market
Trends
Understand demand based on product category and competitor searches.
Real World
Moments
Adapt to real world events such as weather, sports results and other real world moments.
How do we use this data?
To supercharge your automated bidding
Our experience
Some of the retail brands we've worked with
What enables us to do this?
Propel Launchpad, our technology toolkit
Price
Tracker
Tracks competitor pricing benchmarks against your own product prices.
Creative
Customiser
Dynamic and scalable creative builder for use across remarketing.
Availability
Tracker
Tracks changes in product variant availability and the impact on performance.
Trends
Tracker
Track search trends across categories and receive alerts on changing demand.
+ 20
Scripts
A library of scripts to help support optimisation and best practise.
Case studies
It works, just look at the results for these retailers
How do we get you there?
Automation Maturity Framework for Retail
Our framework provides us with a scoring system and a step by step roadmap for unlocking complex automation for ecommerce retailers.
Want to learn more?
Check out our retail thought leadership
Read More »
Blog Post – The Key to Winning on Google Shopping: Track Your Price Competitiveness
We examine the importance of price competitiveness in Google Shopping and how you can adjust your strategy and factor it into your optimisation.
August 2, 2023 No Comments
Blog Post – Comparing Performance Max versus Google Smart Shopping
We examine the key differences between the Performance Max and Google Smart Shopping campaign types and the pro’s and con’s of each.
August 2, 2023 No Comments
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