How can the Competitor Price Tracker help you?

Price VolatilityTrack the volume and range of price changes that effects your products day to day.
Price CompetitivityView the average difference in price between your store versus your competitors.
Price SensitivityMeasure the impact that price competitivity has on your products conversion rate.
Product ReactivityAutomatically label and prioritise items in Google Shopping based on their price.

How do we get started?

AccessWe require access to your Google Ads MCC and as a service account to your Merchant Centre.
ImplementationOnce access is granted we will implement the scripts required for the technology to work and begin collecting data.
Data CollectionOnce implemented, the tool will begin to collect data on a daily basis storing it in the cloud for analysis.
Data AnalysisData will be modelled to understand price sensitivity and volatility on a SKU-by-SKU basis.
ActionData will be utilised to label products based on their level of price competitivity within product feeds.
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